EFFECTS OF CELEBRITY CHARACTERISTICS, PERCEIVED HOMOPHILY, AND REVERENCE ON CONSUMER-CELEBRITY PARA-SOCIAL INTERACTION AND BRAND ATTITUDE

Effects of Celebrity Characteristics, Perceived Homophily, and Reverence on Consumer-Celebrity Para-Social Interaction and Brand Attitude

This research explored how perceived homophily and reverence of consumers bridge the gap between endorser characteristics and consumer-celebrity para-social tamiya xf-16 interaction (PSI).Online surveys were utilized to collect data from consumers.The results based on structural equation modeling showed that the perceived attractiveness and experti

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A Cooperation of Fog Computing and Smart Gateways in a Secure and Efficient Architecture for IoT-Based Smart Homes

Nowadays Internet of Things (IoT) is growing to be a serious factor in numerous areas of our daily life style.Internet of Things brings different opportunities of intelligence to important aspects such as health, payments, energy management, industrial sectors, transportation and also many other specialties.It is important pitkin and mother gaston

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Small oscillatory accelerations, independent of matrix deformations, increase osteoblast activity and enhance bone morphology.

A range of tissues have the capacity to adapt to mechanical challenges, an attribute presumed to be regulated through deformation of the cell and/or surrounding matrix.In contrast, it is shown here that extremely small oscillatory accelerations, applied as unconstrained motion and inducing negligible deformation, serve as an anabolic stimulus to os

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Trichostatin A stabilizes the expression of pluripotent genes in human mesenchymal stem cells during ex vivo expansion.

BACKGROUND: Mesenchymal stem cells (MSCs) have been considered as ideal cells for the treatment of a variety of diseases.However, aging and spontaneous differentiation of MSCs during culture expansion dampen their effectiveness.Previous studies suggest that ex vivo aging of MSCs is largely caused by epigenetic changes particularly a decline of hist

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